Racers
Sam Whitmarsh
Jake Barraclough (Ran to Japan)
Jake Barraclough (Ran to Japan)
Jake Barraclough (Ran to Japan)
Jake Barraclough (Ran to Japan)
Jake Barraclough (Ran to Japan)
Morgan Pearson
Jake Barraclough (Ran to Japan)
Morgan Pearson
Alondra Negron
Alondra Negron
Morgan Pearson
Jacob Boutera
Alondra Negron
Jacob Boutera
Victor Smangs
Alondra Negron
Jacob Boutera
George Couttie
Oliver Löfqvist
Oliver Löfqvist
Oliver Löfqvist
Oliver Löfqvist
Oliver Löfqvist
Callum Morgan
Oliver Löfqvist
Callum Morgan
Peter Ďurec
Aneta Konieczek
Callum Morgan
Cooper Cawthra
Aneta Konieczek
Aneta Konieczek
Aneta Konieczek
Aneta Konieczek
Aneta Konieczek
Challengers
James Preston
Anne Gine Løvnes
Anne Gine Løvnes
Anne Gine Løvnes
Anne Gine Løvnes
Anne Gine Løvnes
Tiarnan Crorken
Anne Gine Løvnes
Tiarnan Crorken
Cormac Dalton
George Kyrtsis
Tiarnan Crorken
Niamh Allen
George Kyrtsis
George Kyrtsis
George Kyrtsis
George Kyrtsis
George Kyrtsis
Keelan Kilrehill
Keelan Kilrehill
Keelan Kilrehill
Cameron Avery
Keelan Kilrehill
Keelan Kilrehill
Our Partners
Meet Velocidad
James Mckay
Victor Urquhart Smångs
Alicja Konieczek
James has over 25 years executive experience in the Sports, Outdoor & Fashion sectors, having worked at adidas, New Balance in a variety of leadership roles.
James attended the University of Bath & is an ex international triathlete.
Fluent in French & German, James is an expert in bringing concepts to life for runners all around the world.
Alicja Konieczek
Victor Urquhart Smångs
Alicja Konieczek
Alicja is a dual citizen of the USA and Poland with over 16 years of experience in elite athletics. A two-time Olympian and former NCAA standout, she graduated with honors from Western Colorado University, where she laid the foundation for a successful international running career.
Alicja now brings her deep network, cultural fluency, and
Alicja is a dual citizen of the USA and Poland with over 16 years of experience in elite athletics. A two-time Olympian and former NCAA standout, she graduated with honors from Western Colorado University, where she laid the foundation for a successful international running career.
Alicja now brings her deep network, cultural fluency, and athlete-first mindset to the world of athlete representation—advocating especially for female athletes navigating the collegiate and professional landscape. Her firsthand experience as a world-class competitor gives her a unique ability to guide and support the next generation of talent.
Fluent in both English and Polish, Alicja is passionate about creating equitable opportunities and building strong, long-lasting partnerships for the athletes she represents.
Victor Urquhart Smångs
Victor Urquhart Smångs
Victor Urquhart Smångs
Victor is a Swedish former ice hockey player who found running later in life. Within 5 years of running he now has a personal best of 28:57 for the 10k road race, making him the fifth fastest Swedish runner for the event in 2024. His aim for the upcoming years is to close the gap to the European elite. He is a coach to many athletes all o
Victor is a Swedish former ice hockey player who found running later in life. Within 5 years of running he now has a personal best of 28:57 for the 10k road race, making him the fifth fastest Swedish runner for the event in 2024. His aim for the upcoming years is to close the gap to the European elite. He is a coach to many athletes all over the world and has big interest in physiology, nutrition and the mystery of how the body works.